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Instagram For Business!

  • Writer: Ashley Ollison
    Ashley Ollison
  • Jun 19, 2016
  • 2 min read

What if you could mix business with pleasure? Now imagine doing that all from one app. Well Insatgram has done just that. A few days ago, Instagram announced that they were adding special features for business owners. I don’t know about you, but as a small business owner I was stoked and here is why. Instagram is going to make it so easy to really make your business stand out. They’ve added business profiles that allow business owners to stand out and really connect with their customers. How cool is it going to be for business owners to pick and choose how they want their customers to get in touch with them? They are adding options to connect via call, text or email with a tap of the contact button as well as get directions.

The business profiles also give access to insights and the ability to promote. Insights on Instagram will give businesses insightful information about who their followers are and which posts resonate better than others, similar to Facebook’s algorithm. By understanding more about the behavior and demographics of their audience, business owners can create more relevant and timely content. Also, the ability to promote lets you turn well-performing posts into ads right within the app, ultimately helping you connect with even more customers. These business tools are just some of the ways to make growing a business on Instagram that much easier.

Stay tuned because these business profiles, insights and the ability to promote will be rolling out in the US, Australia and New Zealand within the next few months.

Simply put I am stoked to use these features for my small business and I’m sure my fellow business owners will be too! #Instagram #Business #Features #BusinessOwners #GrowYourBusiness


 
 
 

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Get Social with Ashley

A SOCIAL MEDIA BLOG BY Ashley Ollison

Social wiz in the media biz 

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